MRAA to Manage Marine 5 Star Dealership Certification
MINNEAPOLIS — The Marine
Retailers Association of the Americas announced today that it will assume the
management, administration and promotional responsibilities for Grow Boating’s Marine
Five Star Dealership Certification Program (MFSDC), effective immediately.
Launched in 2005, the MFSDC
program has served as one of several pillars of the boating industry’s Grow
Boating efforts. The Dealership Certification arm of Grow Boating is designed
to offer dealerships methods for
continuous improvement through the adoption of processes and systems that make
the dealership and its employees more efficient, more professional and more
profitable. Read more.
Marketing Expert to Present @ MDCE MINNEAPOLIS — Known as The Visibility Coach, marketing and branding expert David Avrin wants you to know that "It’s not who you know, it’s
who knows you!” That’s the title of
his book, and he’s bringing his insights into how you can build your business
by building your brand to the 2013 Marine Dealer Conference & Expo during
two special sessions.
An in-demand business marketing speaker, author and
executive coach, Avrin has spent more than two decades on the front lines of
marketing, public relations and strategic branding. Read more. Watch David Avrin's video above.
John Spence named MDCE Speaker
MINNEAPOLIS — Executive educator, consultant and speaker
John Spence, who has been named one of the Top 100 Thought Leaders in
Trustworthy Business Behavior, has been named a speaker for the upcoming Marine
Dealer Conference & Expo (MDCE). A noted author, Spence is well-known for his ability to make
the very complex, "awesomely simple.” In fact, his 2009 book, "Awesomely
Simple” reveals the six key strategies that create a foundation for achieving
business excellence. Read more. Click on the video above to watch John Spence introduce his interactive presentation on what makes a highly profitable organization.
New Office for the MRAA
— The worldwide headquarters of the Marine Retailers Association of the
Americas, has recently made a shift in location, out of President Matt
Gruhn's basement. Now located in a more commercialized structure, this
office features 4 offices, ample storage, and a modern meeting area. We
now feel much more professional, but still don't take ourselves that
seriously (obviously). Feel free to update your records with our new
- 8401 73rd Ave. N., Suite 71 | Minneapolis, MN, 55428 | 763-315-8043
Jeffrey Gitomer to take the stage at MDCE
MINNEAPOLIS — Jeffrey Gitomer, a well known author and speaker in the fields of customer loyalty, sales, and personal development introduces his keynote appearance at the 2013 Marine Dealer Conference & Expo. Watch this video (right), where Gitomer introduces his upcoming presentation about cutting-edge strategies that your business can adopt to attract and keep today’s consumers. Read more.
250-PLUS! MDCE April registrations set new record!MINNEAPOLIS — With more than six months to go before the opening of the 2013 Marine Dealer Conference & Expo, more than 250 marine industry professionals have already registered to attend the event. The 251 registrants for MDCE prior to May 1, represents a new record — by a long shot — noting a 173-percent increase over the previous highest number ever registered at this point in the year.Read more.
MRAA notes several new, renewing Partner Members
MINNEAPOLIS — The Marine Retailers Association of the Americas has recently added several new Partner Members to the growing list of companies that are supporting the association. In recent days, Bank of the West renewed its membership as a Platinum Partner member, the highest level of support for the MRAA; the National Marine Distributors Association upgraded its support from an MTA Membership to a Platinum Partner Membership. MasterCraft Boat Co., Dominion Marine Media, Priority One Financial Services and Rinimax, Inc., all joined, upgraded or renewed their MRAA Membership at the Premier Partner level; and Marine Dealer Technologies and Sealine Yachts America joined the MRAA at the Partner Member level. Thank you to all of these great companies for strengthening their support of the marine dealer body.
MDCE 2013 Registration Now Open
MINNEAPOLIS — Registration for the 2013 Marine Dealer Conference & Expo is now open, and from now through September 20, 2013, MRAA Members can save $125 off or standard registration rates. All registrants will save $50 through the early-bird discount if they register by Sept. 20, and MRAA Members can add on another $75 in savings because they are members of the association, for a total of $125 in savings. To maximize your savings, login and get registered today!
Read the press releaseLearn more about MDCERegister now!
MRAA Unveils Resource Center
MINNEAPOLIS — The all-new MRAA Rewards Resource Center, available within the right-hand nav bar at MRAA.com, gives dealers first-hand access to hundreds of pages of tools and resources necessary to succeed in today's competitive business environment. This members-only area of MRAA.com contains dozens of resources in each of five topic areas:
• Marketing• Financial ManagementThe Resource Center also houses MRAA's growing series of guides, including a 44-page Federal Regulatory Compliance Guide, a 40-page Guide to Success for 2013, and coming soon, 30 Days of Social Media Content. More Resource Center sections will be announced soon. Learn more.
• Sales• Operations • Finance & Insurance
Boating Industry features MRAA's YLAC members
MINNEAPOLIS — Boating Industry magazine featured the marine industry's "next generation" in its March 2013 issue. On the cover, you'll find the MRAA's Young Leaders Advisory Council chairman and MRAA board member Ryan Hebert of Texas Marine. And inside the issue, you'll also find 14 Q&As with future leaders of our industry, all of whom are currently members of YLAC. This is a great testimony to the success of YLAC, which MRAA formed in 2009. To read more, click here.
Introducing: Your MRAA Guides to Success!
The Marine Retailers Association of the Americas is thrilled to announce the first two publications in a series of MRAA Guides to Success. These publications are jam packed with information on how to protect, how to strengthen, and how to improve your business for today's (and tomorrow's!) boating market. They are free to MRAA Retail Members! FInd these and all forthcoming guides here.
Federal Compliance Guide
MRAA's Federal Regulatory Compliance Guide offers a wealth of information and is your first and most important step in protecting your business from the numerous federal financial regulations. It is 40-plus pages packed with overviews, how-tos, case studies, a checklist, and all the forms you need to ensure your company is compliant with these regulations. Protect the future of your business with this compliance guide today!
Guide to Success: 2013
Like any year, 2013 offers many unknowns. To assist you in navigating into the new year and beyond, the MRAA teamed with numerous industry experts — MDCE speakers and MRAA benefits providers — to outline more than 100 ideas you can capitalize on. This free member resource will help you amp up your dealership's results in the most critical areas of your business. Download now!
Building off of the success of the Marine Dealer Conference & Expo, the Norman-Spencer Marine Retail University takes the form of an MDCE-style satellite series. In seven separate events in late 2012 and early 2013, the MRU delivered need-to-know content straight to audiences that averaged over 60 people per event. The MRAA and Dominion Marine Media co-produce the MRU events, delivering market-specific data and trends to state and regional audiences, in addition to advice on how to take advantage of that data. We're busy re-loading the educational line-up for the second round of MRU events. Stay tuned for announcements on upcoming events.
Join MRAA today! Wondering what's in it for you? Membership in the MRAA comes with its rewards, literally. We've more than doubled the number of benefits we offer our members and created a membership structure that's easier to understand. If you haven't considered MRAA membership in a while, it's time to look again.