Improve Performance

Part of the mission of the Marine Retailers Association of the Americas is to improve the overall industry, and particularly the health and performance of the marine dealer body. Through new partnerships announced in late 2011 and since that time, the MRAA has introduced benefits that will help to fulfill that mission.


Statistical Surveys Market Penetration Reports
Through a relationship with Statistical Surveys, Inc., MRAA membership provides you in-depth, city-level analysis of the sales trends in your market. At nearly 100 pages, this resource provides you an incredible opportunity to fine-tune your purchasing and to build an accurate business plan that will lead you to success. These reports are discounted to $499 (that's just more than $41 per month) for MRAA members only. Find out more about MRAA's Market Penetration Reports.


Spader Business Management Profit Production Tools & Resources
Through an expanded relationship with Spader Business Management, MRAA members now have discounted access to Spader's Profit Production Tools and Resources. As a 20-year partner of the MRAA, Spader knows how to help dealers succeed, and this resource is a great first step toward greater profitability. Spader offers a discounted price and half-priced set-up fee to MRAA members only. Find out more about Spader's Profit Production Tools & Resources.


Spader Business Management TRUE* Online Dashboards
Through an expanded relationship with Spader Business Management, MRAA members now have discounted access to Spader Business Management's TRUE* Online Dashboards. With the Profit Production Tools and Resources as a first step to financial success, the TRUE* Online Dashboards will provide your business an excellent ongoing method for measuring your success, offering guidelines and forecasting resources. Find out more about Spader's TRUE* Online Dashboards.