MRAA - Average Membership Profile

You are here: Home

Membership

Membership Profile

Average Membership Profile

PDF

| Print |

E-mail

Our Survey Shows:

1) Average member has been in business for 25 years
2) Average dealer participates in three boat shows annually
3) Over 74% of MRAA members are computerized in some portion of their business
4) An increase of sales is projected by 16%

Number of Years in Business:

Over 30 Years	20.0%
11-30 Years	50.0%
5-10 Years	19.3%
3-5 Years	5.5%
Under 3 Years	5.2%

Employees (full time by gross sales):

Under $5000	5.0
$500,000 to $999,000	6.0
$1,000,000 to $2,000,000	10.0
$3,000,000 to $5,000,000	17.0
Over $5,000,000	34.0
Average Part-Time	2.9
Average Seasonal	6.7

Locations:

On the Water	37.0%
Off the Water	44.7%
Both	13.6%

Products Sold:

Marine Only	49.8%
Fishing Tackle	18.5%
Sporting Goods	10.8%
Clothing	28.5%
Recreational Vehicles	4.3%
Other	19.8%

Search MRAA.com

Member Log-In

Translate