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2013 Marine Dealer Conference & Expo (MDCE)
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2013 Marine Dealer Conference & Expo (MDCE)
2013 Marine Dealer Conference & Expo (MDCE)

11/17/2013 to 11/20/2013

When: Nov. 17-20, 2013
6:00 PM
Where: Orange County Convention Center and Rosen Plaza Hotel
9800 International Drive
Hall W E
Orlando, Florida  32819
United States
Matt Gruhn

Registration Information
Online registration is closed.

MDCE WorkshopsRegister for MDCE today!View Schedule


MDCE Video channel

World-Renowned Sales & Leadership Expert, Jeffrey Gitomer to Speak at MDCE 2013! Check out the MDCE Video Channel to hear from Jeffrey Gitomer and other speakers:

REGistration information


2013 Marine Dealer Conference & Expo (MDCE) November 17-20, 2013

register today!
watch video
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MDCE Workshops
View Schedule

Registration Includes:
  • NEW: $75 discount per registrant for all MRAA Members & staff (Not an MRAA Member? Join Now!)
  • Unlimited access to the session-packed conference
  • More than 20 educational sessions
  • Unlimited access to the MDCE Expo Hall, with more than 100,000 square feet of exhibitor space
  • More than 11 hours of dedicated networking time
  • Three MDCE Networking Receptions (Sunday, Monday, Tuesday)
  • Two MDCE Luncheons (Tuesday & Wednesday)
  • Two MDCE Continental Breakfasts (Tuesday & Wednesday)
  • 2 days of Marine Industry Certified Dealer education credits
  • More ideas and strategies than you'll find anywhere else
  • More profit-building opportunities than any other dealer event!



The 2013 MDCE Brochure is now available
in PDF or Digital Formats

MDCE Brochure-Downloadable


Hotel Information

Event Location
Orange County Convention Center

9800 International Drive
Orlando, FL 32819
Book your hotel now2013 MDCE Host Hotel
Rosen Plaza Hotel
9700 International Drive
Orlando, FL 32819




Exhibit Section

Get all the details below when you're ready, but find out the real value of MDCE here!

EXHIBIT: For sponsorship and exhibit opportunities, please contact Amy Collins by email or phone: 763-383-4423.

See who's exhibiting: To see a list of sponsors and exhibitors, click here.

Check out the MDCE Exhibitor and Support Team Information Center.

  • Feel free to use resources within this information center to promote your support of the program and to encourage your dealers to attend the MDCE. Please let us know how we can be of assistance.



About MDCE


What is the MDCE: The Marine Dealer Conference & Expo is an educational event focused on helping marine dealers and marina operators strengthen their businesses. The MDCE features more than 20 educational sessions, in addition to a few workshops, that cover a broad range of timely issues and topics. These topics focus in on how to drive more sales, how to make your service department more profitable, how to create stronger marketing programs to attract more customers to your business, and general management topics outline how you can better manage your business. Gather with the industry’s leading dealers and experts and explore the latest trends with marine manufacturers and service providers.


What will be covered: The Marine Dealer Conference & Expo is an all-encompassing dealer educational events. From insightful sessions in one of our three educational tracks to in-depth workshops and keynotes, the MDCE line-up features world-class speakers covering topics that matter to you most. Improve your marketing efforts and increase your sales through the our most popular track: Sales & Marketing. Learn how to better manage your overall business through the track that is designed specifically for dealer principals: Powering Profits. And tackle the issues and opportunities you face in one of the most crucial departments in your business through our Service Department Track.

Who should attend:
If you're serious about making a living in the marine retail business, or if your business depends on the success of today's marine retailers, you need to make plans to attend the 2013 Marine Dealer Conference & Expo. Members of the Marine Retailers Association of the Americas bring, on average, three people to attend the MDCE, to help them cover the multiple tracks and educational topics, as well as to ensure they cover the entire MDCE Expo Hall. Those employees include the principals, general managers, sales managers and sales team members, service managers and service writers, parts managers, business managers, F&I managers, and more. The MDCE offers you opportunities to bolster every area of your business, and to take advantage of all it has to offer, ensure you bring all employees that affect the management success of your business.

Press Pass Policy: Find the press pass policy HERE


News, Reviews & Blogs

News & Notes about the 2013 MDCE:

MDCE Boat Show Workshop to share keys to closing more sales, July 19, 2013
Yamaha Marine Service Group named MDCE Service Track Sponsor, July 16, 2013
MDCE Launches VIP Event Planning Kit, July 15, 2013
, July 2, 2013
, June 26, 2013
MDCE to Kick Off With Pool-Side Fiesta, June 26, 2013
Marketing, branding expert David Avrin named MDCE speaker, June 12, 2013
Thought leader, John Spence named MDCE speaker, June 7, 2013
Jeffrey Gitomer Video: "I'll help YOU amplify YOUR advantage," May 29, 2013

Noted author, leadership expert Jeffrey Gitomer named MDCE keynote, May 28, 2013
MDCE favorite, Sam Dantzler, to return for 2013, May 15, 2013
MDCE introduces pre-conference workshops, May 1, 2013
MDCE sets April registration record, May 1, 2013

More than 120 already registered for MDCE, April 24, 2013
MDCE educational content ascending to new level, April 22, 2013
April promo drives early MDCE registration, April 18, 2013
MDCE Registration Open with April Promo!, April 1, 2013
MDCE 2013 issues call for presentations, Feb. 28, 2013
Take the MDCE Survey: Help make MDCE 2013 the best yet!; Feb. 25, 2013
MDCE dates set for Nov. 17-20; Feb. 25, 2013


Reviews of the 2012 MDCE:

Read and watch what Boating Industry had to say about the MDCE!
Read and watch what STO had to say about the MDCE!

Watch and listen to dealers talk about the MDCE, August 13, 2012

15 REAL Reason to attend MDCE, August 3, 2012
2012 MDCE Brochure Now Available! June 1, 2012
Hear what dealers have to say about MDCE!, May 15, 2012

What is the Marine Dealer Conference & Expo Video, January 11, 2012


MDCE Blog Posts


Simplifying the MDCE Experience
How to Optimize Your Social Media Posts for Better Engagement
More bang for your buck at MDCE
Menu Selling INcreases Dealership Profit while Being Compliant
[Gitomer Article] What is the value? Where is the value? Who perceives the value?
Gitomer @ MDCE



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