Bob's MDCE Sessions:
Don't Flunk This Test (Pre-Conference Workshop)
Pick up your dealership’s website, social media and online reputation grades, then get to work building a plan that will put you at the head of the class. Under the guidance of ARI’s Bob McCann and Lisa Buller, you’ll benchmark your dealership’s digital performance, set goals to improve your results, then build an actionable content optimization plan. You’ll leave this powerhouse workshop armed with the tools you need to enhance your results across all of your digital channels. $175 non-member/$135 member

WALK AWAY WITH: A report card that scores your dealership’s website, social media and online reputation, and a 12-month content optimization plan.



Get to Know Bob:

Bob McCann is Director of Education at ARI, a leading provider of technology-enabled business solutions for dealers, distributors and manufacturers in the marine, powersports, outdoor power equipment, automotive tire and wheel, RV and white goods industries.                                                                       

Products and services include eCommerce-enabled websites, lead generation, lead management, Search Engine Optimization, Search Engine Marketing, and eCatalogs (parts, garments, and accessories).







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