MDCE Pre-Conference Workshops


MDCE dealer attendees have asked us for opportunities to dig deeper into the topics that have the greatest impact on their dealership - that's what workshops are for. These in-depth sessions are designed to provide dealers with a collaborative setting where your team can buckle down and build new processes, plans and outcomes for your business – under the guidance of an expert advisor. To sign up, you must select the workshop ticket during the registration process.

+  CULTURE = CASH



+  BUILD A SERVICE DREAM TEAM



+  DON'T FLUNK THIS TEST



+  12 STEPS TO PROTECT YOUR BUSINESS AND YOUR FAMILY



+  BACK TO SALES BASICS

The Path Forward for Young Professionals
If you're in line to assume ownership in your family's marine business some day, this hour-and-a-half workshop is for you. Join together with other young leaders for a discussion of how to open up an honest conversation with current ownership regarding your future and theirs. During this workshop, you'll learn what questions to ask yourself and the dealership principals to secure a clear and bright path forward. $129 non-members/$99 members By Tom Deans, Ph.D.

Shooting and Editing Boat Walk-Through Videos

Video has become a critical component of the marketing plan for any piece of new or used inventory. During this hour-and-a-half workshop, you will learn how to shoot a walk-through video on a trailerable boat, including a live demonstration of camera equipment. Then, you'll be taught video editing tips and tricks, including the use of YouTube's built-in editor, that will help make your videos more effective. $129 non-member/$99 member By Lenny Rudow





Registration  |  About MDCE  |  Education Sessions  |  Keynotes  |  Workshops  |  Hotel Information