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Webinar: Discover Boating's 2013 Marketing Plan

Monday, March 25, 2013   (0 Comments)
Posted by: Liz Walz
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The industry's Discover Boating marketing campaign is gearing up for launch. We invite you to join this all-industry webinar on April 3 outlining details for Discover Boating's Welcome to the Water marketing campaign. This 45-minute webinar will provide a look at the integrated marketing mix on tap for the busy boating months ahead, including digital advertising, social media and public relations. Sign up to take part and learn more about how you and your staff can get involved in the industry-wide movement to welcome more people to the water.

Date: Wednesday, April 3, 2013
Time: 2:00 pm EST / 11 am PST
Reserve your spot here: https://www1.gotomeeting.com/register/271354329

This web presentation will outline plans for:
- New advertising: digital and cinema
- Upgrades to the look and feel of DiscoverBoating.com
- Industry-wide boating event: Welcome to the Water on National Marina Day on Saturday, June 8
- Promotional materials and web tools available to you at no charge
- Public relations: What's on tap to put the boating lifestyle in the media spotlight this summer
- Marketing support for Marine Five Star Dealer Certification

How can you join in the Welcome to the Water movement? This webinar will offer Discover Boating web resources, tools and applications you can use and highlight promotional materials available to the industry to help welcome your current and future customers to the water.

The webinar is open to all industry stakeholders in the U.S. and Canada. Space is limited.