Grady-White Boats Finalizes Partnership with MRAA
Friday, July 08, 2016
Posted by: Jay Corn
Iconic manufacturer supports MRAA mission of ongoing development of boat dealers
One of the world’s most successful boatbuilding companies has joined the Marine Retailers Association of the Americas at the Partner Member level. Headquartered in Greenville, N.C., Grady-White Boats has been putting families on the water since 1959 and today boasts locations across the United States.
“Here at Grady-White, we have always believed in the importance of having the very best dealership network possible to support our customers and products,” Joey Weller, vice president of sales at Grady-White, said. “The dealers are the first people our customers come in contact with, who they talk to about their boating dreams and who help those dreams of the GradyLife come true. We are pleased to support MRAA and their efforts to help in the ongoing development of dealers providing them additional resources and training, resulting in an exceptional boating experience for all of our customers.”
Specializing in fiberglass sportfishing boats for both offshore and coastal waters, Grady-White products include center consoles, dual consoles, walkaround cabins, inshore center consoles and express cabins.
“Grady-White Boats has led by example for more than 50 years, and joining MRAA as a Partner Member illustrates their commitment to supporting North American marine retailers,” MRAA President Matt Gruhn said. “Helping dealers grow and find greater success represents a key pillar of MRAA’s mission, and we’re proud to call Grady-White Boats an ally in that endeavor.”
In addition to manufacturing some of the most popular lines of fiberglass boats, Grady-White has been repeatedly recognized for their role in protecting fisheries, waterways and coastal resource conservation stewardship. The company’s efforts have, over the years, received prestigious awards from organizations including the American Sportfishing Association, the Center for Coastal Conservation and Boating United.
Grady-White Boats joins a continually growing roster of boat manufacturers, vendors and suppliers that have chosen to support the dealer community through partnership with the MRAA. Find a full menu of partner benefits here.