Retailers Association of America, in conjunction with Titan Certified,
has developed a Certified Pre-Owned Program that guarantees the
condition of the engine, transmission, outdrive and generator to all
buyer's and seller's of used boats.
industry has known for years that a certified car sells faster and for
more money. Now the same holds true for the marine industry. With the
MRAA's exclusive Certified Pre-Owned Program, buyers are guaranteed the
boat they buy will be trouble free for any issues relating to the boat's
drivetrain. If anything happens within the Guarantee's time period, the
problem will be fixed without a deductible or cost to the buyer.
developed its program in conjunction with Titan Certified, a leader in
the industry of Fluid Analysis. Through Titan's laboratory testing,
Titan analyzes 108 specific variables within engine oil and transmission
fluid, and they can tell you the exact working condition of any motor,
transmission or outdrive based on ASTM & OEM standards.
testing is complete and the components meet specifications, Titan
guarantees the boat's drivetrain against any internal failure for three
months or 55 hours.
- Dealers can use this program for their pre-owned inventory or their consignment inventory.
seller or buyer can bring a boat to any participating MRAA dealer and
have their boat tested, certified and guaranteed bringing new profits
and new customers to the dealership.
- The MRAA CPO programs works for any age of boat, make, model or number of hours ¿ if it passes, it is certified.
owners not selling their boats can benefit from the MRAA CPO program by
having their fluids tested and having their drivetrain guaranteed
providing a trouble free boating season.
dealership service department will become pro-active in providing
customers with added service and getting needed repairs done.
"This is an
exciting opportunity for our dealers to bring added value, profits,
customer loyalty and new business to their locations," says Phil Keeter, President of MRAA. "We are excited to be working with Titan and offering this exclusive program to our members."
MRAA's CPO Program will enable our members to participate in an even
larger share of the pre-owned boat market," says MRAA board member Joe
Lewis of Mt. Dora Boating Center. "The Titan Certified Guarantee will be
attractive to buyers, sellers and owners. Creative service managers
will be able to turn this program into a money-maker for their
Certified Pre-Owned Program is a win-win for all parties involved. It is
inexpensive, comprehensive and just what the boating industry needs.
For more information see our members only section.