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Marine Dealer Technologies
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MRAA members are now entitled to discounts on both initial brand setup and model year and monthly update fees for Marine Dealer Technologies’ Digitial Showroom Manager, an interactive, cloud-based tool accessible via the internet that dealerships can use to configure custom retail quotes, control margins, complete sales and customer financing agreements and monitor inventory in a simple, timely and professional manner, all while never leaving the customer’s side.

MRAA members are eligible to save $100 off of the initial Digital Showroom Manager brand setup price, and another $100 off the per-brand model year update fees. Additionally, association members that sign up to use the service and carry more than one brand at their dealerships will receive a 10-percent discount on monthly support fees. The Digital Showroom Manager software program can accommodate all boat brands, including loose outboards, PWCs, and ATVs.

“This tool was developed by dealers, for dealers. Digital Showroom Manager gives dealers the advantage of always being prepared to answer a buyer’s questions regarding price and available options, including taxes, tag fees, dealer-added equipment, freight, and rigging, as well as payment options available on the products they sell. And all this information is available at the dealers’ fingertips, through a few simple keystrokes.” Kris Thayer, MDT President explains.

About Marine Dealer Technologies
Marine Dealer Technologies was created by a group of dealership owners with nearly 30 years experience searching for solutions to everyday dilemmas related to professional sales techniques and inventory management. Unable to find the perfect, customizable solution they were after, the founders of MDT decided to create their own. MDT’s suite of digital products provide marine dealerships across North America with the tools they need to increase margins, improve presentation skills and heighten professionalism among staff. MDT is committed to providing the marine industry with the most affordable, productive and innovative solutions available in the marketplace today. For more information, visit

To learn more, or take advantage of this MRAA benefit, contact Nikki Duffney at 763-333-2420 or