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Gitomer Virtual Training
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If you're like most dealers, you're always looking for new ways to keep your team at the top of their game. Why? Because that's the only way you're going to sell more boats and service. Here's the good news: MRAA can help you!

MRAA has partnered with sales, customer loyalty and personal development guru Jeffrey Gitomer to offer his virtual training via the MRAA Interactive Virtual Training System, an incredible online portal filled with hundreds of classes on topics that directly impact the performance of marine dealers like you. Some of Jeffrey's topics include:
  • Getting Motivated
  • Generating More Prospects
  • Effective Follow-Up
  • Setting Yourself Apart
  • Asking the Right Questions
  • Overcoming Barriers & Objections
  • Getting Away from Price
  • Earning the Sale (aka Closing)
  • And Keeping Your Customers

We understand how hard it is to find training resources that keep your staff's attention. That's why this partnership with Jeffrey Gitomer is so powerful. His expert advice is based on real-life scenarios and is designed to be put to use the minute you complete the virtual training module. The classes are short so your team can get serious value quickly and easily. And because this training is available 24/7/365 via a tablet, mobile phone or computer, your team can improve its results at the drop of a hat, whenever and wherever they choose.

One exciting feature of this system is that it gives dealership owners and managers the tools to track their employees' training progress and test scores, as well assign modules to individual staff members. With more than 300 modules, 29 webinars and a new Power Lesson added every week, the depth and breadth of this system offers something for everyone. And the best part might be that MRAA will serve as your guide to help identify the training that is key to today's boat dealers. In fact, MRAA has identified eight key areas of focus for marine dealers within the portal. And it's all designed to make the biggest impact on your performance today.

At just $375 a month for up to 15 employees at your dealership location -- and as a special benefit to MRAA, no activation fee -- it's time to get started improving your team's peformance. Visit to learn more and subscribe to the Jeffrey Gitomer Library today.