[en-vizh-uh n] verb. imagine as a future possibility; visualize
When you close your eyes and envision your future, what do you see? Are those vivid pictures centered around your family? Perhaps on that dream vacation or in retirement? Do you imagine professional accomplishment like bountiful sales or a new location? Or are you dreaming of something even more aspirational, like smooth operations with no HR headaches or odd-hour service calls?
Over here at the MRAA, our team envisions a brighter future for marine retail. We envision a day when the fundamental problems that lead to today’s less-than-ideal boat buying and ownership experiences are behind us. We envision a day when we work hand-in-hand, on an even deeper level, with our manufacturer and supplier partners to aid in the success of our dealers. And we envision a day when, together, we can propel boating, once again, to the No. 1 choice in outdoor recreation.
It’s a lofty vision for sure, but rest assured, that your MRAA staff is made up of a dozen of the hardest-working, most passionate marine industry professionals anyone could dream of working alongside. Our mission is to provide you and your team with the tools, resources and educational opportunities that will inspire you and empower you to reach the growth and success goals you set.
Translated, that means the future you envision is the future we envision. And no matter how you define success, your MRAA team wants to help you get there. Especially if it’s that dream vacation and you want us to go with.