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Latest News: MRAA's Annual Conference & Expo

MDCE event brochure now available

Wednesday, June 26, 2013   (0 Comments)
Posted by: Michael Geatz
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MINNEAPOLIS – The event and informational brochure for the 2013 Marine Dealer Conference & Expo is now available in both printed and digital formats.

The MDCE Brochure provides detailed insight into all of the annual dealer conference’s scheduled events. It features overviews on each of the more-than-20 educational sessions, all of the newly introduced workshops, and the highly anticipated keynote presentation by Jeffrey Gitomer. It showcases each of the many takeaways attendees can use to improve their business in 2014, as well as five tips for making the most from this year’s event.

"Every year we are excited to produce this promotional piece because it features all of the great opportunities that this event offers dealers,” explains Jonathan Sweet, editor in chief of Boating Industry, who co-produces the MDCE along with the Marine Retailers Association of the Americas. "This year, though, we had so much information and so many more sessions that we had to print a larger brochure just to allow us fit it all in.”

More than 80,000 brochures were printed in all, and many of them can be found inserted into the July issues of both Boating Industry and Soundings Trade Only. Digital versions of the brochure can be downloaded here.

The MDCE offers more than 20 core educational sessions to help dealers gather ideas and best practices for improving their businesses. For those dealers that want to dig even deeper into the factors that will most impact their businesses in the year ahead, the newly added MDCE Pre-Conference Workshops on Monday morning will enable them to construct a plan in areas like dealership management, boat show sales, service menus, search engine marketing, and the customer experience. Over the following days, individual sessions in the MDCE’s three educational tracks will help attendees enhance their plans for 2014.

The MDCE is scheduled for Nov. 17-20, 2013, at the Orange County Convention Center in Orlando, Fla. It has attracted an increasing number of dealers every year since 2007, and this year, the event attracted more than 250 registrants prior to the May 1, a record for the event. The most registrants MDCE had ever accumulated prior to May 1 was 92 in 2012.

About the Marine Dealer Conference & Expo

The Marine Dealer Conference & Expo is the Marine Retailers Association of the Americas’ annual conference and member meeting. As the marine industry’s only dealer-specific educational conference, the MDCE offers an in-depth line-up of educational topics, a full-featured expo hall, and a series of fixed networking opportunities, all of which are designed to help marine dealers connect with and learn from others who can foster their success. The MDCE is co-produced by the MRAA and Boating Industry, and it features pre-conference workshops, a keynote presentation, three tracks of educational content, and more than 20 sessions in all. It will be held Nov. 17-20 at the Orange County Convention Center in Orlando, Fla. Learn more at

8401 73rd Avenue North, Suite 71, Minneapolis, MN 55428