|Allison Gruhn, Director of Business Development|
A graduate of the College of Saint Benedict with a degree in Communications, Allison has spent the previous 20-plus years working within the powersports industry. Allison’s prior experience selling print & digital advertising, custom publications and event sponsorship packages has provided her a smooth transition into the marine world.
“I’ve spent my career helping deliver messages from suppliers and manufacturers to both consumers and retailers,” says Allison. “I’ve developed a passion for the trade side of the business, and joining the MRAA team, with its focus on helping dealers grow and find great success, has been a natural fit for me.”
Her knowledge of the industry and vision for the future of MRAA partnership is bringing great changes to the association. She has already started to reach out and create strong relationships with MRAA’s Partner Members and potential sponsors.
“Allison’s know-how and experience was immediately noticed throughout the association,” says MRAA Vice President Liz Walz. “She asks great questions and offered solutions to obstacles we were facing with partner membership. Because of Allison’s efforts, MRAA partners and other program sponsors will find greater value in our offerings.”
In her free time she enjoys skiing, wakesurfing and ice hockey. Also, Allison has a love for traveling and spending time with her family. Together, they have found a new passion of visiting all of the National Parks.
Contact Allison by email or at 763.333.2419